Wedding Salon Business Plan. All tips how to open from scratch

      Wedding day is considered to be one of the happiest days in the life of each girl. When you look at the happy beautiful bride in the luxurious dress and all around you are smiling you think that it is so simple and wonderful to marry. But…Actually prior to the celebrating this ideal day anyone can’t imagine how hard it is to prepare everything and how many problems occur on the way to the “ideal day of the wedding”. The first and probably the biggest problem is the wedding dress. It is hard to decide which design and which color of the wedding dress you want, which size you need and which price can afford. The other half of this problem is the permanent question “where to buy it?” Today in the Internet age you are able to find a great variety of the websites and bridal wholesaler distributors that offer a lot of various wedding dresses for purchasing. It sounds perfect but due to the big rivalry between sellers some of them try to attract buyers with the lowest prices by selling the Chinese-quality dresses that are made of the very doubtful materials and quality of their tailoring is poor. Each girl wants to be a beautiful princess in her wedding day and don’t have any problems. Especially problems with wedding dress. This article is devoted for people who want to save brides from the China-made wedding dresses by selling own high-quality dresses for wedding  in the wedding salon. But where to start from? We are going to start from the very beginning and give you some useful tips about how create your own prosperous wedding salon from scratch.

     In order to explain our readers all useful information as simple as its possible we created a plan where all major steps are collected. By analyzing each of these steps at the end you will have a real plan of all your actions that are necessary for creation of the successful prosperous wedding salon.

Step #1: Where to start from? This step may sounds too generally but at the beginning of creation your wedding salon it is very important to analyze the current situation on the world market of wedding dresses, evaluate all the pros and cons of existing wedding gown wholesalers and think about how you can improve existing disadvantages and what’s new and unique you can add.

Wedding Salon Business Plan

Step #2: How to find the most suitable premises? The second very important thing is to choose a room and correctly place the available dresses and costumes in it. Wedding dresses are very large in size, especially the bride’s dresses and the main aim of any seller is to show the client as much as possible of the available assortment of the store. You need to hang everything in the right way to make it visible to the client. After taking care of the fact that all the goods are hung up properly (everything is visible, nothing has escaped the eye) it remains to come up with a dress fitting area. This zone should be very spacious, with a large mirror, without causing any discomfort to the client. You need to make sure that the client is able to try on easily and comfortably everything that he liked. Ideally, the room should be about 50 square meters. The salon itself also needs to be organized in a crowded and visited place, such as in a shopping center. It is always better to work in shopping centers, because there is always a large flow of customers there. Wedding salon should attract the attention of visitors wherever it is situated, so its external design also plays a big role.

Wedding Salon Business Plan

Step #3: Range of salon. If you want to attract a lot of buyers in your salon you need to offer a wide range of products that will differ from presented by competitors options, both in appearance and quality of the material. When creating your business it is important to remember that the quantity does not really matter, the main thing is to choose wedding dresses with the high-quality of materials used and unique design. When choosing wedding dresses and accessories the newest fashion trends, of course, are worth your attention, but you still need to consider that the fashion novelties which are actively advertised nowadays most probably are already used in other wedding salons. Therefore, if you want to surprise customers with something new, try to choose the unique and interesting models that differ from other ones.

Step #4: The first purchase of dresses. When making the first purchase of wedding dresses it’s extremely important to find a good provider. The main thing here is to clearly distinguish “made-in-China” wedding dresses (we hope the level of quality of these dresses is obvious) from other high-quality options. We recommend you to pay your attention on the dresses for brides wholesale from Ukraine. Purchasing European dresses made in Ukraine you will not only get the proven high quality but also will be pleasantly surprised with the price. Options created in Ukraine can boast of much better quality in comparison with other wedding dresses, while the price tag will be lower. Nowadays three best providers in Ukraine are:

Step #5: Own production. The availability of own production of wedding dresses in your salon is the guaranteed way to success. It means that the bride will be able to choose the dress among unique hand-made options with the highest quality of the fabrics and accessories used.

Wedding Salon Business Plan

Step #6: Staff. The main thing while choosing the staff for your salon is to choose people who not only love this work and can respect the client, but also well versed in fashion and can answer all questions about style, sewing and materials used for wedding dresses.

Wedding Salon Business Plan
Wedding Salon Business Plan

Step #6: Income and expenses. Money issues are one of the most important moments while creating your own business. It is necessary to decide in which room the wedding salon will be located. If you rent a finished building, then the costs will be slightly reduced. If you plan to open the salon in its own premises, the costs will be larger. Everything will also depend on the location, in a small town costs are comparably low while in a large megalopolis they will be much higher. The one thing you should remember is that if you will do everything right and carefully think through all the important points, your income will significantly exceed costs in the shortest period of time. 

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